HASCO Group
Six Sectors. One Uncompromising Digital Presence.
HASCO Group operates at the backbone of Saudi Arabia's most ambitious projects — and their website needed to say so.
With over 20 years of experience spanning six critical industries, HASCO has delivered for NEOM, Saudi Aramco, Amaala, and Red Sea Global. Their portfolio of completed projects runs into the hundreds. Their digital presence didn't reflect any of it. brandqraft built them a platform worthy of the conglomerate behind it.
Type
Saudi Conglomerate
Location
Saudi Arabia
Experience
20+ Years
Sectors
6 Core Divisions
Notable Clients
NEOM, Saudi Aramco, Red Sea Global
Scope
Website Design & Development
Understanding the Scale
Building a website for a conglomerate is a different problem than building one for a single-service business. The challenge isn't showcasing one thing well — it's making six distinct sectors feel like one coherent, formidable group.
brandqraft began with a deep audit of HASCO's operational structure, client relationships, and brand identity system. Every design and architecture decision that followed was anchored in a single goal: reflect the true scale of what HASCO has built over two decades.
Tourism & Events
Tourism planning and premium event management across Saudi Arabia's most high-profile destinations
Hospitality
Hotel, cruise, and hospitality operations — delivering world-class guest experiences
Construction
Major project delivery including NEOM and Jeddah district developments
Supply Chain & Logistics
End-to-end supply chain solutions, freight, port operations, and transport logistics serving Amaala and Jeddah Port
One Brand. Six Divisions.
The visual direction was drawn directly from HASCO's official brand system — Primary Blue (#004A81) and Light Blue (#66AADD), applied with the clean, minimalist discipline the brand philosophy demands. Montserrat for headings. Helvetica for body. No deviation, no creative liberties — just a faithful, elevated execution of the identity HASCO had already established.
The site architecture was engineered to carry the weight of the group's portfolio: a strong group-level identity that flows into sector-specific pages, each authoritative in its own right while remaining unmistakably HASCO.
Brand-Faithful Design
Every color, typeface, and spacing decision executed true to HASCO's official brand guidelines
Multi-Sector Architecture
Site structure that presents six divisions with clarity — unified at the group level, specific at the sector level
SEO-First Build
Technical SEO and semantic markup targeting search terms across all six operational sectors
Performance Optimized
Fast, mobile-first build built for both the boardroom presentation and the Google search result
A Platform Worthy of the Group
HASCO Group now has a digital presence that reflects what it truly is — one of Saudi Arabia's most capable and experienced multi-sector conglomerates. A website that earns the room before a single conversation begins.
What We Achieved
“A conglomerate that has built for NEOM deserves a website built with the same ambition.”
HASCO's new platform represents their full scope — from the Arabian Gulf to the logistics corridors of Jeddah, from hospitality to heavy construction — presented with the clarity and authority their clients expect.
This is what enterprise-level web development looks like.